Self-Publishing and Marketing

Many authors think they’re just weeks away from publishing once their manuscript is done. They’re not. In this blog, I break down a realistic self-publishing timeline—from draft to launch—so you can see exactly how long each stage takes (and why rushing almost always backfires). You’ll learn what happens during editing, design, and launch prep, what can overlap, and how to plan your timeline so your book is done right—not just done fast.

Before you hire a publishing service, learn how to spot scams and vet author services like a pro. Discover red flags, trusted watchdog sites, and vetted resources.

Self-publishing sounds exciting, but is it really the right path for you? In this blog, I walk you through the real emotional, financial, and logistical truths most authors don’t talk about. You’ll reflect on your goals, resources, and mindset so you can make a confident, clear-eyed decision about whether to self-publish or pursue another route.

Discover fun, effective boots-on-the-ground book marketing strategies for authors—from author panels and podcast pitches to companion articles and live readings. Real-world tips to connect with readers and boost book sales.

Marketing a book can be tough, but if you become a white hat pirate, it will be a cinch. Follow these 17 tips teaching you how to become a book marketing pirate and sell more books today.

Self-publishing is not for the faint of heart. Because there are a lot of steps in the process, it can be a steep learning curve. Learn how to do each step well and the supporting help available to aid you in your journey.

Many authors hit marketing hard during launch, but then stop. Learn eight strategies you can use to continue to market your book post-publication.

Increase your book sales by creating an author newsletter. This blog walks you through 6 steps to building your newsletter and growing your audience.